I'm Kayla Lockwood.
Profile
I’m a Brand & Visual Systems Designer who creates cohesive identities and scalable design systems across print, digital, and interactive experiences. My work transforms complex information into clear, accessible designs that strengthen brands and improve how people engage with them.
Experience
With over five years of experience, I've partnered with universities, research initiatives, nonprofits, and small businesses to create brands, websites, presentation systems, and marketing communications. I enjoy translating complex ideas into clear, engaging visual systems across print and digital media.
Skills
I specialize in brand identity, visual systems, communication design, presentation design, information design, and web design. My approach combines strategy, accessibility, and systems thinking to create cohesive experiences that are intuitive, engaging, and easy to navigate.
Tools
I use Adobe Creative Suite (Photoshop, Illustrator, InDesign, Express, Firefly), Figma, Microsoft PowerPoint, HTML/CSS, GitHub, and Canva to develop design systems from concept to implementation. These tools support a collaborative workflow focused on creating consistent, accessible, and scalable design solutions.